Insights

Perspectives from the experts at Chromatic

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Streamline Your Next Website Migration Project With a Data-Driven Content Audit

Evaluating existing content is critical prior to website migration. Use this checklist to perform a content audit that sets your new site up for success.

Design System Implementation Guide: How to Get Cross-Functional Buy-In & Take an Iterative Approach

A design system can ensure consistency across an organization’s digital properties. Learn how to build a design system in a sustainable way that ensures its ongoing success.

Don’t Sink Your SEO Efforts by Neglecting Site Performance

Google’s Core Web Vitals metrics are factored into search algorithms. Learn how website performance and speed impact SEO and page rank.

How to Use a Website Migration as an Opportunity to Maintain & Tune Up SEO Performance

Migration can be an opportunity to improve website SEO performance, editorial experience for your team, and user experience on the front end. Learn how.

Visualizing Drupal's Configuration Management Process

The missing illustrated manual to the Drupal configuration system and the processes around it.

Is a Decoupled Website Structure Right for Your Client’s Needs? The Answer Is Complicated.

A decoupled website architecture gives your clients access to a high-performance machine to serve their business. But will that machine wind up being more trouble than it's worth? Learn the deciding factors that play a big role in securing an organization’s digital future.

Better, Faster, More Inclusive: How Designing with Accessibility from the Start Can Make Your Brand’s Digital Experience Stand Out to All Users

Accessibility and performance are often afterthoughts for designers. Learn how to test your website in the design process to avoid challenges in development.

We're Officially a Great Place to Work

It’s official! Thanks to our people, we’re proud to have earned Great Place to Work® Certification™.