Dan Arbello
in
Dan has been designing for advertising and development agencies for nearly two decades, specializing in data-first and usability-first design, no matter the medium. With an established background not only in print and branding but also digital — they have helped their teams acquire several awards through the years, including STEP Design twice, AIGA 365 twice, Communication Arts, and several W3C medals — Dan cannot help but see the designed experienced all around them, as well as how to further optimize it.
Though they are a firm believer in David Rudnick’s “always audience first” approach to design, they do so with the conscious veiling of the brand’s aesthetic and tone; which has been naturally honed via their time at advertising agencies and a fine arts education rooted in the study of aesthetic theory and problem-solving.
Despite this design-focused background, Dan has always written code and goes so far as to profess there is no divide between the concept and the tool (they are one and the same). Therefore, their designs always consider the code, and their code always considers the design.
Dan represents Chromatic ably by always striving to not only do good work but do so with inclusivity, accessibility, and responsiveness in mind.
Skills
- Rapid In-medium Prototyping
- User Interface & Experience (UI/UX) Design
- Systems & Service Design
- Content Strategy & Ideation
- Design Systems
- User Testing
- Traditional Design: Branding, Print, Editorial, Signage
- Creative Direction
- Advertising
- Design & Production Management
- WCAG 2.1 & §508 Compliant Design
- Inclusive Design
Languages & Software
- CSS/SCSS
- HTML & Semantic Markup
- Twig, Jekyll, Handlebars
- JavaScript
- PHP
- Git
- Drupal
- Webflow (speaker at the inaugural NoCodeCon)
- Adobe Creative Suite: Illustrator, Photoshop, InDesign, XD, After Effects
- Other Static Platforms: Sketch, Figma, Zeplin, Invision App and Studio, Affinity Suite (Designer, Publisher, Photo)
